Friday, February 3, 2012

Volcom Peanut Butter Rail Jam

With a three month long season, it's hard to envision not having a contest every weekend.  Last weekend, Volcom came out and hosted their annual PB&RJ.  Feeding kids peanut butter and jelly sandwiches, or jelly sandwiches, or just bread in this economic climate is no easy task.  In fact, one could argue that PB&RJ is the original "safety net" of snowboard contest economic policy. With the proper planning, it would be feasable to feed one's self for a week strictly on Volcom's supplies.  It may also be possible to claim "food flow team," being your eating for free on Volcom's dime, if one were so inclined.  These ideas hearken back to the days of companies having "street teams," or professional sticker placement specialists.

Hopefully those days aren't dead.